Set up a Free Shipping Promotion

Created by Brett Mikulik, Modified on Fri, 04 Nov 2022 at 12:29 PM by Brett Mikulik


Bold Motivator works alongside your Shopify shipping settings to give you the ability to advertise free shipping.

Motivator displays the qualifying banners to show your customers how close they are to receiving free shipping, while Shopify & Cashier offer the rate to your customers when they check out.


If you're unable to modify your shipping settings, please visit Create a Motivator Goal for a Discount Code. Shopify & Cashier also provide you with the ability to offer free shipping as a discount code.


Step 1: Set up Shipping Rates

  1. From the Shopify admin, select Settings.

    At the very bottom-left of your Shopify admin, select Settings

  2. Select Shipping and delivery.
  3. Next to General shipping rates select Manage rates.
  4. Select Add rate.

    Select add rate

  5. Enter a Name for this rate and make sure the Price is set to $0.00.
  6. Select Add conditions.
    Select Add conditions
  7. Select Based on order price and enter a Minimum order price.

    Note: This should match the cart total goal you want your customers to reach.

    Enter a minimum price

  8. Enter a Maximum order price. (optional)
  9. Select Done.
  10. Select Save.

Step 2: Create the Motivator Goal

  1. From within the Motivator admin, select Goals.
  2. Select Create a new goal.

    Select Create a New Goal

  3. Under Step 1 - The Goal Amount, enter the Cart Total (dollar amount) required to reach the goal.

    Note: This cart total should match the Minimum order price you specified in Step 7.

    Only cart total goals can be created within Motivator at this time.

    Enter Cart Total

  4. Under Step 2 - Make the Pitch!, enter an Initial Message.

    Note: The message will display approximately once every 24 hours. If a customer visits during the day and comes back later the same day, it is assumed the shopper saw the pitch message and does not need to be reminded of it. The message will display to the same visitor if they view the site from a different browser or if their browser cookies have been cleared.

    Enter the Sales Pitch

  5. Under Step 3 - Follow Up!, enter the text you wish to appear Before the Balance and After the Balance.

    Enter Follow Up

  6. Under Step 4 - Congrats they did it!, enter a Confirmation message.

    Enter Confirmation

  7. Select and complete the optional features:

    Note: These features are only available with the premium version of Bold Motivator.

    Select Optional Features

    • Geolocating: Goals can be targeted to customers visiting the site from different countries. One example is to offer free shipping to Canadian customers when they spend $100, and free shipping to US customers when they spend $150. Visitors from Canada would only see the goal to spend $100; US customers would only see the goal to spend $150.

      Select Geolocation

    • Scheduling: This extends the functionality to set the date and time for the motivator offer to display. This feature uses the store's time zone, defined in the Shopify admin settings.

      Select Scheduling

    • Free Product Offer: When the spending goal is reached, a free product will be automatically added to the cart. When the offer is turned on, a copy of the product selected will be automatically created, and priced at 0.00, thus making it free. The product will be removed from the store when the offer is turned off.

      Select Free Product

      Note: If a newly created product is not appearing in the product selector, select Update Now at the top right corner of the product selector.

      Select Update Now

  8. Select Save.


  • If multiple goals are created and set as active, only one goal can be initiated in the cart page at one time.


    Let's say you have three goals created and activated in Bold Motivator. Goal 1 has a cart goal value of $10.00, Goal 2 has a cart goal of $50.00 and Goal 3 has a cart total of $100.00. Each goal is offering a different size gift bag ranging from Small for Goal 1, Medium for Goal 2 and Large for Goal 3.

    If a product that is worth $60.00 is added into the cart, the Medium gift bag for Goal 2 will be added into the cart and the Small gift bag will not be added.

    In order to allow all products from each goal to be added into the cart, the customer will need to hit each cart goal individually.

  • Only one product or variant can be selected in a motivator goal. This means that if you have a product with multiple variants, such as a t-shirt product that contains different sizes, only one size can be selected in the product selector as the free product.

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